Giftle

Recreating a brand through international collaboration

Role: Led Front End Development

Team: 2 Front End Developers, 2 Backend Engineers, 3 UX Designers, 2 Graphic Designers, and 1 Communication Lead

Duration: 10 Days

Overview

 

Over the course of 10 days my team was responsible for giving Giftle a new identity. We were tasked with redesigning the brand, website, and social media while collaborating with foreign teammates. As not all of us spoke the same language or had the same skills, finding a comprehensive way to coordinate between all of us to deliver an end product was a important hurdle.

The Challenge

We were presented with a mock brand that needed to be redesigned. It was then expected of us to go thru the steps needed to moderenize the brand as a whole.

Giftle was an online gifting service that customers could use to send a product to another person. A significant part of our work was to find a design that would be both intuitive and attractive to the end user. As a programmer on the team my main focus was to work with the design team to help direct them in their process to the final design. Which would then be passed to me to be built into the working site.

 

My Role

While working on Giftle I took on a specific role to work best within my assigned group of collaborators.

  • Help with site design

    • Provide feedback to design team based on any technical limitations

  • Collaborate with programming team

    • Decide on best method to implement within deadline

    • Delegate pages to be worked on among members

  • Build Webpages

    • Build the front-end of specified pages

    • Check for any preliminary bugs before passing the pages to the members working on the back-end of the site

  • Assist with Back-End

    • Debug any issues from converting pages to PHP

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